ÉCRITURE

Pour l’exercice de 100 mots de cette semaine, le sujet était lié à la campagne de promotion de la marque Nestlé basée sur le mariage des filles.

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“The mini-series, titled I Want to Get Married, featured five young women competing to win a husband by impressing his mother.

The first episode saw the would-be brides asked to make a dessert using Nestlé condensed milk.

Nestlé says it “sincerely regrets” that the content offended some viewers.

A number of Moroccans had lambasted the campaign, saying it was degrading and outdated to pick a wife based on her cooking skills.”

Lien vers l’article

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Voici le texte de Asma Achmahou :

BBC news recently published an article concerning the misrepresentation of Nestlé company to Moroccan women through one of it’s adds. It was mainly about five young women competing to get a husband by cooking the best dishes for him under the judgment of his mom. the mini series has been interpreted by Moroccans in different ways, it offended woman by limiting her skills in the ability of cooking and serving man. and fixing the image of marriage as the goal of every girl. personally, a huge anger arose inside of me watching a part of the add that i can not even describe.

نشرت مجلة BBC News الالكترونية مؤخرا مقالا صحفيا، مفاده اعتذار الشركة العالمية Néstle عن سلسلة اعلانية من اجل”
.التشهير بمنتجاتها، هذه الاخيرة التي اعتبرت إساءة للمرأة المغربية
خمسة فتيات يتبارزن لإعداد أشهى المأكولات من أجل ابهار أم العريس المنشود الملقب ب”سيدي أنس”، وذالك من اجل نيل إعجابه
والزواج منه. أثارت هذه السلسلة استياء المغاربة باعتبارها تحمل رسائل مؤذية للمرأة، بحيث ترسخ الصورة النمطية كون مؤهلاتها
.وقدراتها تتلخص في المطبخ ، وكون طموحاتها تتجلى في الزواج فقط
“.أحسست بغضب شديد وانا اشاهد مقتطف من البرنامج الرديء في كل تجلياته

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